{"id":12674,"date":"2016-04-01T21:43:43","date_gmt":"2016-04-01T21:43:43","guid":{"rendered":"http:\/\/www.vicsocotra.com\/wordpress\/?p=12674"},"modified":"2016-04-25T22:00:40","modified_gmt":"2016-04-25T22:00:40","slug":"caffeine-coming-to-the-reef","status":"publish","type":"post","link":"https:\/\/www.vicsocotra.com\/wordpress\/caffeine-coming-to-the-reef\/","title":{"rendered":"Caffeine Coming to the Reef"},"content":{"rendered":"<p>Life and Island Times April 1 2016 <\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.vicsocotra.com\/wordpress\/wp-content\/uploads\/2016\/04\/040116-marlow-e1461620748363.jpg\" alt=\"040116-marlow\" width=\"500\" height=\"231\" class=\"alignnone size-full wp-image-12676\" \/><\/p>\n<p>It is official \u2013 a national chain has signed a contract to open operation in the waters off of Marathon Key.  The Starbucks Coffee Company has begun rehabilitating Sombrero Lighthouse to accommodate a stand-alone coffee shop next to one of the most popular tourist attractions in Florida.  Charter boat captains will be able to order their favorite drinks dockside, gently rocking in the warm sun, as baristas prepare their favorite caffeinated beverages.<\/p>\n<p>\u201cLet me tell you, bubba, I love a good Frappuccino,\u201d said retired commercial fisherman Bennett Orr.  \u201cThere ain\u2019t nothing better than one of those smoothies.\u201d<\/p>\n<p>According to a Starbucks Coffee Company spokesperson, the lower level of the Sombrero Light House is about 1,000-square-feet \u2014 the perfect footprint for a corporate-run coffee shop.  Their newest Keys location, however, will be unique.  The dockside service is the first of its kind in the continental United States, the spokesperson said.<\/p>\n<p>Starbucks roasts its own coffee beans, and its drink procedures are standardized so that the same drink will be made exactly the same way and taste the same at any Starbucks.  It is also one of a few coffee companies that offers its part-time employees benefits such as free haircuts and college tuition at the New Jersey Institute of Technology.<\/p>\n<p>Marathon Mayor Mark Senmartin and Marathon Chamber of Commerce CEO Daniel Samess are thrilled to welcome the chain to the Middle Keys.  Samess claims the chamber\u2019s \u201cRed Carpet\u201d program (designed to lure new businesses to town) was instrumental in the international company\u2019s decision to open a store offshore.<\/p>\n<p>\u201cWe took the Starbucks representatives to the happy hour at Sparky\u2019s Landing and bought them poofy drinks until they couldn\u2019t see straight. Then (Richard) Malafy whipped out the goodwill contract and they signed the papers at the bar,\u201d Samess said.  \u201cThe contract is not binding, but I have to have something to show the board.\u201d<\/p>\n<p>Senmartin said he will be pushing for affordable housing on the second level of the old lighthouse keeper\u2019s quarters.  He estimates 15 to 20 micro-apartments could provide a home for the newly employed Starbucks baristas.<\/p>\n<p>Due to the extensive nature of the renovations, the Starbucks Coffee Shop will not be open until April 1, 2017.<\/p>\n<p>Copyright \u00a9 2016 From My Isle Seat &#038; Sara Matthis<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Life and Island Times April 1 2016 It is official \u2013 a national chain has signed a contract to open operation in the waters off of Marathon Key. The Starbucks Coffee Company has begun rehabilitating Sombrero Lighthouse to accommodate a stand-alone coffee shop next to one of the most popular tourist attractions in Florida. Charter [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-12674","post","type-post","status-publish","format-standard","hentry","category-island-times"],"_links":{"self":[{"href":"https:\/\/www.vicsocotra.com\/wordpress\/wp-json\/wp\/v2\/posts\/12674","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vicsocotra.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vicsocotra.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vicsocotra.com\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vicsocotra.com\/wordpress\/wp-json\/wp\/v2\/comments?post=12674"}],"version-history":[{"count":3,"href":"https:\/\/www.vicsocotra.com\/wordpress\/wp-json\/wp\/v2\/posts\/12674\/revisions"}],"predecessor-version":[{"id":12678,"href":"https:\/\/www.vicsocotra.com\/wordpress\/wp-json\/wp\/v2\/posts\/12674\/revisions\/12678"}],"wp:attachment":[{"href":"https:\/\/www.vicsocotra.com\/wordpress\/wp-json\/wp\/v2\/media?parent=12674"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vicsocotra.com\/wordpress\/wp-json\/wp\/v2\/categories?post=12674"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vicsocotra.com\/wordpress\/wp-json\/wp\/v2\/tags?post=12674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}